About me

FRANK J.P. VAN HOORN

Born 22 February 1957,
Lochem, The Netherlands.


EDUCATION

1969-1975
RSG Lochem, Athenaeum.

1975-1980
University of Groningen, Contemporary History.

Owner & MD Europe’s first entertainment sponsorship agency. Over 35 years of experience in entertainment marketing programs, event production, celebrity & lifestyle marketing and sonic branding in Europe, Asia, Latin America and North America. Creating successful mark-com experiences for clients as Coca-Cola, Fiat Chrysler Automobiles, MTV Europe, Philips, TDK, Budweiser, Heineken, American Express, Mastercard, Euro 2012, Uralkali, Weight Watchers. Consulting and program creation for the Rolling Stones, Paul McCartney, Elton John, Eric Clapton, Celine Dion, Mickey Rourke, Arnold Schwarzenegger, Snoop Dogg, Bob Marley Estate, Bo Diddley Estate, Hardwell, Sam Feldt (1982 – NOW). 

Promoter/producer of concerts & festivals in Europe, Asia and North America, including Rihanna, Pussycat Dolls, Cee-Lo Green, Shakira, Anastacia, AC/DC, Fairport Convention, the Clash, the Kinks, Slade, Sting, Joe Cocker, Toni Braxton, Elvis Costello (1973-NOW)


OTHER WORK

  • Speaker at entertainment conferences: Midem Cannes, ILMC London, CIC Los Angeles, Australian Music Week
  • Guest lecturer, Amsterdam School of Economics, Hogeschool Utrecht
  • Member of the Board and Producer, Supercross (1982-1986).
  • Co-Founder & Producer Grote Prijs van Nederland (Battle of the Bands, 1986-1990)
  • Columnist Music & Media (a Billboard publication, 1986-1989)
  • Founder of TicketService – now Ticketmaster Netherlands (1997)
  • Founding partner of Aloha, Dutch Music magazine (1999-2003)
  • Founder & Chairman 50 Jaar Nederpop Foundation (2007 – 2008)
  • Consultant to Dutch Parliament & political parties (legislation in copyright, ticketing, IP).
  • Founder & Managing Director TinnitusFree Foundation (2019 – )

 

LIFE PHILOSOPHY

“Vision without execution is hallucination”.
Thomas Edison

“I want to stand as close to the edge as I can without going over. Out on the edge you see all kinds of things you can’t see from the center.”
Kurt Vonnegut